Why Obama Is Gifted At Branding
Sure, many will argue this statement. What we know, is… I don’t care. I don’t believe in arguing. I believe in let’s “agree to disagree”. Hate this guy if you want to. BUT he gets STUFF DONE, even if you don’t believe in his stuff. He still moves it forward.
2015 is a new moment in history. We are living in a space in time that say a mere 10 years ago, was just “a dream”. We can talk to our phones. We can “video chat”. We can move information in SECONDS! You can text a picture faster than it used to take a “polaroid” to show up. And yet, if you look at the technology of the American Government over the last 10 years…it’s as if it was locked away with no hopes of parole. UNTIL the “Obama Administration” came to town. In less than 6.5 years, he has well over 291 Accomplishments! Don’t believe me? Click that link.
Not to mention this “record setting week” or “Best Week Ever” he just had. You may be wondering at this point…”What does this have to do with Branding?”
So happy you asked! Branding is about “creating legacy” so that others let others know about YOU and whatever else it is you are hustling. Because let’s face it, business is “a hustle”. “The Obama Administration” will be “branded” as one of the most legendary administrations the United States has ever seen. Why? Because point blank, “The Obama Administration” CARES! They care about people. They care about the future. They care about “Quality Products”. “Administration” is essentially a “product”. It produces results. This relatively “New Brand” is synonymous with “PROGRESS”. Which is MUCH better than being branded as “failure” or “try again”.
Also, when it comes to branding, in essence you are “proving” something. Rather that be “you’re the best” or “your products & services are amazing” or my all time favorite…”Proving someone WRONG!” Why do I like this so much? Well, I believe in the theory that “Truth, Good and Love ALWAYS WINS!” So when people come up with “disenchanting lies, or “reasons”, I love the proof that, “that’s wrong!” Also, we all have faults, I get some sort of demented joy of looking at a person’s face when it cracks… at the moment they realize they were TOTALLY wrong! It cracks me up.
In this case, this has happened over and over again in “Government”. Let’s face it, over the last 8 years, Republicans have just been WRONG! (but don’t worry I have Republican friends and if you get them alone, they agree 🙂 )
You want some “Branded Proof? (Click the link)
But as if all this wasn’t enough…I’m now at the point of “inspiration” for this article. As any SUCCESSFUL Business Owner or Business Leader knows, “Vision” is “EVERYTHING”. Vision is so crucial it’s biblical
“Where there is no vision, the people perish: but he that keepeth the law, happy is he. Proverbs 29:18
This is another KEY aspect of “branding” you have to “visualize” where you are going and “who” you are trying to be. Obama is doing this on a “meteorite level”. Don’t believe me? You MUST read this article Inside Obama’s Stealth Startup
The cliff notes version: Obama is building a “Superhero’s Tech Team”. Like something out of a movie and literally stepping the “United States of America’s” game up so high, SpaceX would have a hard time bringing it down!
You may not agree with all his progress, but you CANNOT DENY his “Branded Results!”
In honor of this “Branded Success” We are highlighting one of our “Team Builder” products! The
4000mAH 3 in 1 Power Bank + Speaker + Phone Stand
This handy 3 in 1 device is perfect for customers who love the latest tech gadgets and will be sure to cause a splash as part of your company?s marketing efforts. Bringing together a power bank for quick charging, a speaker for playing music and films and a phone stand that can be used to prop the device up when the user is watching something, it is the perfect little gadget for the smart phone generation. Plus it can be branded to get your logo out into the world.
How does this correlate with branding? Go “multi-purpose”! Why not get “more” for your charger. Life is about Leverage.
Leverage your assets, use your gifts to change the world
Great article, Jen! I shared it with the CUMC staff today!
Thank YOU sooo much!