Everyone likes to be “stroked”. Doesn’t matter if you are a cat, dog, human, even “swine” (click link to see video). A little stroking goes a long way. Why not do better? why not INFLATE YOUR EGO! Every brand has an “ego”. Think about it. When you think cola, whose …
Around here we are huge fans of the show “CHOPPED”. For those that don’t know the premise. It’s an hour show where 4 chefs have to cook a 3 course meal. They have to cook this meal with 4 items given to them in a mystery basket. The first round …
hen you think about the work place. Sitting always is a key factor. How do you get your employees to move? How can I get them creative? What would make me move? Sometimes, something as simple as an accessory can “Connect the Dots” for you. We live in a world where …
Over the weekend we stocked up on educating ourselves on industry moves. Read a fascinating article on “Generation Flux” in the February Fast Company. If don’t remember anything else…remember this. “You Don’t Know What You Don’t Know”. The traditional business model has broken. I mean broken like a bridge. The “bridge” of …
Think about your favorite childhood memories. Do any of them have cookies involved? More often times than not, favorite memories are connected to food. It’s the American Way! But use this to your advantage! How often does someone turn down a cookie? People’s eyes light up when baked goods are …
In the art of business, the goal is to break through the “noise” and the “clutter” and get your name out there past the competition. One of the biggest questions is “HOW” do I do this? You have to identify exactly “WHAT” you want your clients to know about you. …
This is an EXCELLENT Article that shows where we are headed from a Branding Perspective. http://www.fastcoexist.com/1678768/the-brands-that-survive-will-be-the-brands-that-make-life-better
We hear it everyday. Do you have something “New” and “Interesting”? Glad you asked! We always do. This is one of our favorite new releases for 2012. This product would work GREAT for all companies that play in the Travel and Lodging space. Business Travelers NEED THIS! Automobiles NEED THIS! …
Because of the industry we are in. It is always in our best interest to pay attention and stay up on ALL businesses. Right now in the marketplace is a key example of the “Cost of Comfortability” . Sears is a Classic case gone wrong! Key Components that brought them …
Today we start the next chapter of FireSign Inc! We are creating something that never existed before. We are happy you tuned in for the journey!